Things I Discovered While Publishing on Medium
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Chapter 1: Introduction to Medium
Operating a WordPress agency, my advice primarily revolved around WordPress, focusing on business and marketing strategies that included content publication. However, my perspective shifted upon discovering Medium and the unique opportunities it offers for expression.
I aimed to step away from the confines of WordPress and the digital screen, opting instead to share my insights through straightforward, non-technical articles. With over 15 years of experience in business, remote growth, and marketing, I sought a platform that diverged from my website and social media presence. After receiving valuable guidance from the Minimalist Hustler HQ community, I chose Medium as my new outlet for expression.
Through a month of consistent writing (31 days if we include today), I uncovered several important lessons:
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Section 1.1: Understanding Engagement
Claps on Medium serve a purpose beyond just being a simple like; they represent an acknowledgment of the content's value, relevance, or enjoyment. While the mechanism behind claps can be puzzling and their impact on earnings is complex, it's essential to recognize their role in engagement.
Responses from readers provide valuable feedback for both authors and audiences. Highlights in articles can help pinpoint key insights, and ongoing conversations are encouraged through reader interactions.
Subsection 1.1.1: The Importance of SEO
Section 1.2: Finding Your Audience
Selecting appropriate categories for your articles is crucial for search engine optimization (SEO). Proper categorization can significantly enhance your article's reach and visibility.
I also learned that every article has its audience. I often battled with feelings of imposter syndrome, questioning my qualifications to write certain pieces. The fear of not being read or appreciated is largely a mental barrier—trust me on that.
Medium is populated with knowledgeable individuals sharing valuable life experiences, and your unique perspective can contribute meaningfully to the dialogue.
Chapter 2: Writing Styles and Community
In addition to the points mentioned, I realized that writing styles vary widely on Medium—ranging from short-form to long-form, objective to subjective, and beyond. It's essential to discover what resonates with you.
Putting your articles behind a paywall may not deter readers; if you prefer to share your work freely, consider using a friends link.
These are just a few lessons I've gathered during my time on Medium. I don't claim to be a seasoned expert, but I'm committed to continuing my journey as a writer, reader, and active participant in this vibrant community.
The second video offers valuable insights on maximizing earnings through effective writing techniques on Medium, making it a must-watch for aspiring writers.